Precision empowerment, training first! This product of the international company can "dispel doubts" and "quench thirst"!

The traditional loader market is highly competitive, electric new energy products are emerging, with environmental requirements becoming stricter, lithium battery raw material prices falling and other multiple factors, electric penetration rate has increased rapidly. According to construction machinery industry statistics from January to August, the cumulative electrification rate is about 10%.

For the SINOMACH marketing team, the export of electric products is still in its infancy, only to "accumulate internal power, consolidate the foundation", shape the marketing iron army's own professional skills, shape the core selling point of the product, polish sales tools, the company organized a special training of dry goods full of electric products.

The person in charge of the electric business department will focus on explaining the professional knowledge in a simple and understandable way from the aspects of product assembly, process, advantage comparison, product experience, scene application and so on. From the workshop to the assembly line, to the whole machine parking area, business personnel to ask questions on the spot, frequent interaction, warm atmosphere.

Kong Fei, general manager of the international company, said that this training will accurately plan and focus on the focus, one is to lay a solid foundation for all marketing Tiejun all-round enabling, and help improve the familiarity of Changlin new energy products. Second, it is clear that marketers should take the promotion of electric products as one of the key points, and strive to become a new marketing highlight by 2025. At the same time, through the establishment of Denso (new energy) export business exchange group, promote effective business communication, form a working force, and ensure coordinated promotion.

The product empowerment training meeting was successfully completed, and overseas customers also participated in the interaction, I believe that the soldiers gained a lot and also had new growth.